{"id":3717,"date":"2019-04-11T09:32:43","date_gmt":"2019-04-11T16:32:43","guid":{"rendered":"https:\/\/knowyourteam.com\/blog\/?p=3717"},"modified":"2022-09-02T12:25:24","modified_gmt":"2022-09-02T19:25:24","slug":"newsletter-issue-36","status":"publish","type":"post","link":"https:\/\/canopy.is\/blog\/2019\/04\/11\/newsletter-issue-36\/","title":{"rendered":"Newsletter Issue 36"},"content":{"rendered":"\n<p><em>Every few weeks, I ask one question to a founder, CEO, manager, or business owner I respect\u2026<\/em><\/p>\n\n\n\n<p><a href=\"https:\/\/knowyourteam.com\/blog\/newsletter\">Subscribe to our Newsletter here.<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"mce_2\">The Heartbeat Podcast: A chat with Rand Fishkin<\/h3>\n\n\n\n<p>As the CEO of <a href=\"https:\/\/t.dripemail2.com\/c\/eyJhY2NvdW50X2lkIjoiNjA4MzM5OCIsImRlbGl2ZXJ5X2lkIjoiNjExNzEwMTg4NSIsInVybCI6Imh0dHBzOi8vc3Bhcmt0b3JvLmNvbS8_X19zPXh6cWdkeHNtb205YXd1aWNkYWhwIn0\">Sparktoro<\/a>, author of <a href=\"https:\/\/t.dripemail2.com\/c\/eyJhY2NvdW50X2lkIjoiNjA4MzM5OCIsImRlbGl2ZXJ5X2lkIjoiNjExNzEwMTg4NSIsInVybCI6Imh0dHBzOi8vc3Bhcmt0b3JvLmNvbS9ib29rP19fcz14enFnZHhzbW9tOWF3dWljZGFocCJ9\">\u201cLost and Founder\u201d<\/a>, and former CEO of <a href=\"https:\/\/t.dripemail2.com\/c\/eyJhY2NvdW50X2lkIjoiNjA4MzM5OCIsImRlbGl2ZXJ5X2lkIjoiNjExNzEwMTg4NSIsInVybCI6Imh0dHBzOi8vbW96LmNvbS8_X19zPXh6cWdkeHNtb205YXd1aWNkYWhwIn0\">Moz<\/a>, <a href=\"https:\/\/t.dripemail2.com\/c\/eyJhY2NvdW50X2lkIjoiNjA4MzM5OCIsImRlbGl2ZXJ5X2lkIjoiNjExNzEwMTg4NSIsInVybCI6Imh0dHBzOi8vdHdpdHRlci5jb20vcmFuZGZpc2g_X19zPXh6cWdkeHNtb205YXd1aWNkYWhwIn0\">Rand Fishkin<\/a>  built a business generating $50MM a year, raising money via venture  capital \u2013 yet for his most recent business, decided to raise an  alternative form of funding. In our conversation, Rand speaks frankly  about what he wish he would\u2019ve known when financing a business, and the  importance of discovering a solid understanding of yourself. Watch or  listen to our conversation below.<\/p>\n\n\n\n<figure><iframe src=\"https:\/\/www.youtube.com\/embed\/WjjCcZUlS\" allowfullscreen=\"\"><\/iframe><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<p><a href=\"https:\/\/knowyourteam.com\/blog\/podcast\/episode-36-interview-with-rand-fishkin-ceo-of-sparktoro-author-of-lost-and-founder-and-former-ceo-of-moz\/\">Listen to the podcast and read the transcript of the interview here.<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"what-ive-been-writing-lately\">What I\u2019ve been writing lately<\/h3>\n\n\n\n<p><strong><a href=\"https:\/\/t.dripemail2.com\/c\/eyJhY2NvdW50X2lkIjoiNjA4MzM5OCIsImRlbGl2ZXJ5X2lkIjoiNjExNzEwMTg4NSIsInVybCI6Imh0dHBzOi8vaGJyLm9yZy8yMDE5LzA0L3Jlc2VhcmNoLXdoeS1tYW5hZ2Vycy1pZ25vcmUtZW1wbG95ZWVzLWlkZWFzP19fcz14enFnZHhzbW9tOWF3dWljZGFocCJ9\">Research: Why Managers Ignore Employees\u2019 Ideas<\/a><\/strong><br>\u201cWe found that managers face two distinct hurdles: They are not  empowered to act on input from below, and they feel compelled to adopt a short-term outlook to work.\u201d Written by Elad N. Sherf, Subra Tangirala, Vijaya Venkataramani, Harvard Business Review<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/t.dripemail2.com\/c\/eyJhY2NvdW50X2lkIjoiNjA4MzM5OCIsImRlbGl2ZXJ5X2lkIjoiNjExNzEwMTg4NSIsInVybCI6Imh0dHBzOi8vd3d3Lm1ja2luc2V5LmNvbS9idXNpbmVzcy1mdW5jdGlvbnMvb3JnYW5pemF0aW9uL291ci1pbnNpZ2h0cy9iYWQtdG8tZ3JlYXQtdGhlLXBhdGgtdG8tc2NhbGluZy11cC1leGNlbGxlbmNlP19fcz14enFnZHhzbW9tOWF3dWljZGFocCJ9\">Bad to great: The path to scaling up excellence<\/a><\/strong><br>\u201cOrganizational researcher Andrew Miner and colleagues, for example, measured the moods of 41 employees at random intervals throughout the workday. The researchers discovered that negative interactions with bosses and coworkers had five times more impact on employees\u2019 moods than positive interactions. This \u201cbad is stronger than good\u201d effect holds in nearly every other setting studied, from romantic relationships to group effectiveness.\u201d Written by Huggy Rao and Robert I. Sutton, McKinsey Quarterly<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/t.dripemail2.com\/c\/eyJhY2NvdW50X2lkIjoiNjA4MzM5OCIsImRlbGl2ZXJ5X2lkIjoiNjExNzEwMTg4NSIsInVybCI6Imh0dHBzOi8vc2xvYW5yZXZpZXcubWl0LmVkdS9hcnRpY2xlL3doeS1oeXBvdGhlc2VzLWJlYXQtZ29hbHMvP19fcz14enFnZHhzbW9tOWF3dWljZGFocCJ9\">Why Hypotheses Beat Goals<\/a><\/strong><br>\u201cHypothesis generation contrasts starkly with more traditional  management approaches designed for process optimization. Process optimization involves telling employees both what to do and how to do it. Process optimization is fine for stable business processes that have been standardized for consistency.\u201d Written by Jeanne Ross, MIT Sloan Management Review<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/t.dripemail2.com\/c\/eyJhY2NvdW50X2lkIjoiNjA4MzM5OCIsImRlbGl2ZXJ5X2lkIjoiNjExNzEwMTg4NSIsInVybCI6Imh0dHBzOi8vd3d3LnN0cmF0ZWd5LWJ1c2luZXNzLmNvbS9ibG9nL1doeS1JdC1Eb2VzbnQtQWx3YXlzLVBheS10by1CZS1EZWNpc2l2ZS1hYm91dC1NYWtpbmctRGVjaXNpb25zP19fcz14enFnZHhzbW9tOWF3dWljZGFocCJ9\">Why It Doesn\u2019t Always Pay to Be Decisive about Making Decisions<\/a><\/strong><br>\u201cThirty years ago, in their book Decision Traps,[\u2026] professors J. Edward  Russo and Paul J. H. Schoemaker answered this question; the key was avoiding what they labeled \u201cDecision Trap Number 1: Plunging In.\u201d Before you take up a decision, they wrote, \u201cyou should make choices about the decision process itself \u2014 choices that are likely to determine the character of the whole effort. We call these choices the \u2018metadecision.\u2019\u201d Written by Theodore Kinni, strategy + business<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"a-handy-leadership-tip\">A handy leadership tip<\/h3>\n\n\n\n<p><em>From our online leadership community of 1,000+ managers in <a href=\"http:\/\/t.dripemail2.com\/c\/eyJhY2NvdW50X2lkIjoiNjA4MzM5OCIsImRlbGl2ZXJ5X2lkIjoiNjExNzEwMTg4NSIsInVybCI6Imh0dHA6Ly90aGV3YXRlcmNvb2xlci5pbz9fX3M9eHpxZ2R4c21vbTlhd3VpY2RhaHAifQ\">The Watercooler<\/a> in <a href=\"http:\/\/t.dripemail2.com\/c\/eyJhY2NvdW50X2lkIjoiNjA4MzM5OCIsImRlbGl2ZXJ5X2lkIjoiNjExNzEwMTg4NSIsInVybCI6Imh0dHA6Ly9rbm93eW91cnRlYW0uY29tP19fcz14enFnZHhzbW9tOWF3dWljZGFocCJ9\">Know Your Team<\/a>\u2026<\/em><\/p>\n\n\n\n<p><strong>How do you introduce new hires at your company?<\/strong>&nbsp;<\/p>\n\n\n\n<ul><li>Send an introductory email to everyone in the team, with a photo and a bio of the new hire.<\/li><li>Have  an optional introductory breakfast for the whole company. For this  manager who suggested this, normally about 50% of people show up. It\u2019s a  nice, relaxed way for the new hire to meet some people before starting  the work day.<\/li><li>Hold a \u201cmeet and greet\u201d with the new person for everyone on the team to get to know the new hire.<\/li><li>Have  \u201cbrain breaks\u201d so the new hire can unplug and stop learning for a bit.  Some of these brain breaks are games like darts or Pandemic which the  new hire will play with different members of the team. By the end of two  weeks, a new hire should have had at least one 30-60 minute activity  with every member of the team.<\/li><li>Take the whole team out for lunch on the new hire\u2019s first day.<\/li><li>Schedule  a board game night a few days after someone starts. Of course not  everyone attends, but if the new hire chooses to participate, it\u2019s a  great way for them to get to know others in a non-work setting.<\/li><li>For  remote teams, schedule an all-hands intro video call on Day 1 with the  new hire where the whole team does a quick intro (the Watercooler member  who suggested this has 16 people and finds this still manageable). Then  the new team member does an intro and the team usually asks a few  questions.<\/li><li>Ask some of these <a href=\"https:\/\/t.dripemail2.com\/c\/eyJhY2NvdW50X2lkIjoiNjA4MzM5OCIsImRlbGl2ZXJ5X2lkIjoiNjExNzEwMTg4NSIsInVybCI6Imh0dHBzOi8va25vd3lvdXJ0ZWFtLmNvbS9ibG9nLzIwMTgvMDEvMDgvdGhlLTI1LWJlc3QtaWNlYnJlYWtlci1xdWVzdGlvbnMtZm9yLXRlYW0tYnVpbGRpbmctYXQtd29yay8_X19zPXh6cWdkeHNtb205YXd1aWNkYWhwIn0\">icebreaker questions<\/a> for the entire team to answer.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"just-for-fun\">Just for fun<\/h3>\n\n\n\n<p><strong><a href=\"https:\/\/t.dripemail2.com\/c\/eyJhY2NvdW50X2lkIjoiNjA4MzM5OCIsImRlbGl2ZXJ5X2lkIjoiNjExNzEwMTg4NSIsInVybCI6Imh0dHBzOi8vd3d3Lm5ld3lvcmtlci5jb20vY3VsdHVyZS9hbm5hbHMtb2YtaW5xdWlyeS90aGUtdXJnZW50LXF1ZXN0LWZvci1zbG93ZXItYmV0dGVyLW5ld3M_X19zPXh6cWdkeHNtb205YXd1aWNkYWhwIn0\">The Urgent Quest for Slower, Better News<\/a><\/strong><br>\nInteresting piece by the New Yorker. Nice complement to Cal Newport\u2019s book <a href=\"https:\/\/t.dripemail2.com\/c\/eyJhY2NvdW50X2lkIjoiNjA4MzM5OCIsImRlbGl2ZXJ5X2lkIjoiNjExNzEwMTg4NSIsInVybCI6Imh0dHBzOi8vd3d3LmFtYXpvbi5jb20vRGlnaXRhbC1NaW5pbWFsaXNtLUxpdmluZy1CZXR0ZXItVGVjaG5vbG9neS9kcC8wMjQxMzQxMTMyP19fcz14enFnZHhzbW9tOWF3dWljZGFocCJ9\">Digital Minimalism<\/a>, which I enjoyed.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Interview with Rand Fishkin, CEO of Sparktoro, author of &#8220;Lost and Founder&#8221; + Former CEO of Moz [&#8230;]<\/p>\n","protected":false},"author":2,"featured_media":3691,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","filesize_raw":"","footnotes":""},"categories":[107],"tags":[109],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.1 (Yoast SEO v22.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Newsletter Issue 36 - Canopy | Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/canopy.is\/blog\/2019\/04\/11\/newsletter-issue-36\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Newsletter Issue 36\" \/>\n<meta property=\"og:description\" content=\"Interview with Rand Fishkin, CEO of Sparktoro, author of &quot;Lost and Founder&quot; + Former CEO of Moz\" \/>\n<meta property=\"og:url\" content=\"https:\/\/canopy.is\/blog\/2019\/04\/11\/newsletter-issue-36\/\" \/>\n<meta property=\"og:site_name\" content=\"Canopy | Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/knowyourteamhq\" \/>\n<meta property=\"article:published_time\" content=\"2019-04-11T16:32:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-02T19:25:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/canopy.is\/blog\/wp-content\/uploads\/2019\/04\/Screen-Shot-2019-04-11-at-9.57.52-AM.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1298\" \/>\n\t<meta property=\"og:image:height\" content=\"734\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Claire Lew\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@clairejlew\" \/>\n<meta name=\"twitter:site\" content=\"@KnowYourTeamHQ\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Claire Lew\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/canopy.is\/blog\/2019\/04\/11\/newsletter-issue-36\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/canopy.is\/blog\/2019\/04\/11\/newsletter-issue-36\/\"},\"author\":{\"name\":\"Claire Lew\",\"@id\":\"https:\/\/canopy.is\/blog\/#\/schema\/person\/94d1f9d2f817b329f35174edc7d4fa5f\"},\"headline\":\"Newsletter Issue 36\",\"datePublished\":\"2019-04-11T16:32:43+00:00\",\"dateModified\":\"2022-09-02T19:25:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/canopy.is\/blog\/2019\/04\/11\/newsletter-issue-36\/\"},\"wordCount\":708,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/canopy.is\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/canopy.is\/blog\/2019\/04\/11\/newsletter-issue-36\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/canopy.is\/blog\/wp-content\/uploads\/2019\/04\/Screen-Shot-2019-04-11-at-9.57.52-AM.png\",\"keywords\":[\"Newsletter\"],\"articleSection\":[\"Newsletter\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/canopy.is\/blog\/2019\/04\/11\/newsletter-issue-36\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/canopy.is\/blog\/2019\/04\/11\/newsletter-issue-36\/\",\"url\":\"https:\/\/canopy.is\/blog\/2019\/04\/11\/newsletter-issue-36\/\",\"name\":\"Newsletter Issue 36 - 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